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DESI 381

This course enhances students’ knowledge and skills of typography in relation to the field of Graphic Design through the completion of a number of investigative projects at an advanced level of scope and complexity. Through development of projects in various media, students learn to apply typographic principles of expressive and experimental type, hierarchy, grids and organizational structure in multi-component systems to meet audience needs and project objectives. The course emphasizes the development of professional level strategic documents such as project briefs and rationales as the basis to inform design decisions. Course content is delivered using a lecture/activity/discussion format, and students participate in critiques, both in-class and online.